New Video: Berkley® Power Minnow

We just released a new underwater demo video featuring the pre-rigged Berkley Powerbait® Power Minnow.

Watch Video

Berkley PowerBait Minnows utilize soft and supple plastic in a slender profile that fish cannot resist! This popular minnow features a split tail design that creates a subtle finesse presentation that works well on your favorite rig. Ideal for crappie, panfish, bass, walleye, and trout.

  • Pre-rigged on a ball 90-degree jig hook and ready to fish, the Power® Minnow has life-like detail,

  • 3D eyes, and holographic inserts.

  • Great for jig trailers, spinner rigs, or other bottom bouncing rigs

  • Split tail design provides subtle, finesse presentation

  • Lifelike detail, 3D eyes, holographic inserts

  • Ideal for crappie, panfish, bass, walleye and trout

Available Sizes

  • 2” #8 and 3” #6

  • 1/8oz | 3.5g

Available Colors

 Smelt, firetiger and shad

Learn More & Buy

👉 https://www.berkley-fishing.com/products/powerbait-power-minnow

🎥 More Videos & Demos: https://www.youtube.com/@LureDemo

About the Lure Demonstrator

The Lure Demonstrator is a compact, professional indoor lure-testing system designed to replicate vertical fishing action. With a variable-speed motor, 360° viewing angle, and 12-color LED lighting system, it’s the perfect tool for showing, testing, filming, and understanding lure performance.

No wind. No weather. No guesswork.
Just pure underwater action — anytime, anywhere.

Bring Lures to Life.

Lure Demo

Lure Demo designs and produces innovative products that bring fishing lures to life—beginning with the groundbreaking Lure Demonstrator, a professional swim tank built to showcase real lure action.

Beyond product innovation, Lure Demo creates and shares unique, entertaining videos of lures in motion, helping anglers see how they truly perform.

The company partners with fishing tackle retailers to attract more customers and boost in-store sales, and works with lure manufacturers to promote and sell their products across the recreational fishing industry.

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